20
Apr
11

the real reason customers leave dealerships

According to a study by CAR-Research XRM the biggest reason customers said they left the dealership wasn’t because of time constraints or having to discuss with a decision maker, 27% said it was because of issues with the sales people or sales management at the dealership. Customer issues with the sales staff ranged from rude and disrespectful to sales staff not being knowledgable. The next highest reason for customer leaving a dealership was because they were shopping around at 20%,  followed by price at 12%. 

To read the full article at F&I Magazine, please click here.

How many sales would you guess the average dealership has lost each month because customers have issue with the sales staff?


0 Responses to “the real reason customers leave dealerships”



  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s


Calendar

April 2011
M T W T F S S
« Mar   May »
 123
45678910
11121314151617
18192021222324
252627282930  

Subscribe to get Email Notices

@DealerCenter on Twitter


%d bloggers like this: